Tumblr is, admittedly, one of the less utilized platforms amongst online marketing companies. Does this necessarily mean that this is a reflection of the site’s worth? From what I have seen, a website like this is designed for engagement, which is especially worthwhile when you consider the broad audience that this website has. With that said, there’s a certain way of going about utilizing Tumblr for the sake of broader marketing purposes.
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I liken Tumblr to an entertainment platform, more than anything else, which definitely allows it to be separate from platforms like Twitter and Facebook. As a result, it’s easy for a wide demographic to become involved in this website, meaning that different backgrounds and beliefs can come together to create something special. How, exactly, can Tumblr be used for tangible success amongst online marketing companies? According to firms like fishbat, these are 3 pointers not to be overlooked.
To start this list off right, you have to know that Tumblr has many platforms to work with. For example, if you have to move away from your computer and go on the road, your efforts on Tumblr do not have to end. As a matter of fact, Tumblr has its own app that can be downloaded and utilized across a number of phones and tablets. It’s clear that this is a strong perk to make note of, and it would be wise to consider this for your future marketing pursuits as well.
You should also make it a point to know when the best times to post on Tumblr are. Given the broad audience on this website, as mentioned earlier, you have to know that school and work hours must be accounted for. As a result, it may be in your best interest to post later on in the day, as well as certain times during weekends. If you take part in these endeavors, your posts will not be lost in the feeds of others, which can result in more reblogs and likes as well.
Hashtags must also be utilized for the utmost success on Tumblr. Not only are these useful on Twitter, for the sake of awareness, but Tumblr users should know that they are just as effective for this very purpose. Just make sure that you incorporate hashtags which are relevant to the material as possible. This will make them more searchable, which can result in greater awareness. It’s the most integral tip to consider, especially amongst newcomers on the site.
If you’d like to learn more about social media websites, consult fishbat today.